Pamela Herd, a professor of social policy at the University of Michigan, said the MAHA movement was always vulnerable to conflict because it consists of unusual bedfellows: liberal moms who feed their kids organic produce, fringe doctors who falsely claim that vaccines cause autism and Trump supporters who want to remove corporate influence from the federal government.
Over time, though, MAHA's main goals have solidified. A March poll from Politico suggests that removing ultra-processed foods from American diets and limiting exposure to PFAS, microplastics and pesticides were key priorities for people who self-identified as part of the movement.
"If you're going to pick one thing that RFK was successful at, it's very much how he has influenced government policy on vaccines," Herd, the University of Michigan professor, said.
Kennedy reassured anti-vaccine activists last month that they have "a strong and steadfast friend at the White House."
