Getting the story told | Gerald R. Ford School of Public Policy
Type: Public event

Getting the story told

Getting Stuff Done: Communications Skills Series

Date & time

Jan 18, 2019, 11:30 am-1:00 pm EST

Location

1110 Weill Hall

The best ideas still need a communications plan to build awareness and catch on. This is uniquely true for public policy, where ideas are often shared and vetted through the lens of the media. Developing a message, telling a story, and utilizing traditional and social channels to get the word out increases the chance for success. Through the four sessions you will build skills in storytelling, media interviewing, op-ed writing and pitching, and social media use and branding. While each workshop will stand on its own, the more you attend, the better your skill set will be to translate your research and ideas into practical policy action.